The company has a significant pan-India presence in the retail division and has achieved phenomenal progress in this segment over the past few years.
We are optimistic about the growing market of house wires as they are energy-efficient and meet the highest level of safety standards for domestic and commercial usage. Our focus has been on strengthening our presence pan-India. We have increased our distribution strength to 1,450 channel partners from 1,284 in the previous year and the company’s retail sales have grown to almost 43 per cent of their turnover in terms of its total sales. By persistently pursuing our dealer expansion strategy, we have been able to transform our identity in the minds of the consumers.
As the country is spearheading towards growth in all the sectors, we remain steadfast to participate in full measure towards the national agenda of infrastructural development. We remain committed to drive increase in sales and profitability by extending the reach of our offerings. All our verticals offer exciting growth opportunities and we expect that we will see growth across segments of LT, HT and EHV cables.
