Vertiv, a global provider of critical digital infrastructure and continuity solutions, has been ranked by technology analyst firm Omdia as one of the leading suppliers in the prefabricated modular (PFM) data centre market with the second highest market share worldwide.
The newly released research has highlighted that benefits such as the ability to scale with confidence are driving significant growth in the adoption of PFM solutions in all geographies.
The Omdia report, Prefabricated Modular Data Centres, published in early 2020 and based on 2018 and 2019 data, valued PFM shipments at more than $1.2bn USD in 2018 with growth in deployments set to increase by more than 65 per cent for 2019. The analyst group attributed this strong growth to a number of factors including scalability, the benefits of offsite manufacturing and integration, and speed of deployment.
“Given that a traditional data centre takes 18 to 24 months to deploy, a quicker solution is often needed,” says Lucas Beran, Principal Analyst, Data Centre Research Practice, Omida.
Lucas Beran, principal analyst for Omdia’s cloud and data centre research practice and the report’s author, identified speed of deployment as the primary driver for many owners and operators. “The rapid growth of data and insatiable demand for compute is driving the rapid growth of data centres. Given that a traditional data centre takes 18 to 24 months to deploy, a quicker solution is often needed,” he said. “On average, suppliers of prefabricated modular data centres can deliver a solution in four to six months.”
“We have seen strong growth in demand for PFM data centres as owners and operators realise the benefits of scalability, cost-efficiency and speed of deployment that they provide. Our customers also value our design flexibility and the customizations that we offer,” said Viktor Petik, vice president of Integrated Modular Solutions, Vertiv. “To make the offerings more resilient and quickly available, we gained PFM TIER-Ready certification in EMEA through a recent agreement with Uptime Institute, increased operations in North America and are working on plans to expand our PFM facility in Croatia to increase capacity and reinforce our capabilities in this key market sector.”
“In India, we have observed an increase in demand for prefabricated modular data centres,” feels Vasudevan Rajagopalan, Vice President Sales, Vertiv India
“In India, we have observed an increase in demand for prefabricated modular data centres, and the need for speed efficient deployments. The increased loads on data centres require resilient, reliable, and efficient infrastructure to shoulder them. This report is a testament to the value our customers give to Vertiv’s personalized and flexible digital infrastructure solutions, and efforts towards continuously supporting their increased demands for edge computing.” said Vasudevan Rajagopalan, vice president sales, Vertiv India.
The Omdia report defined a number of different forms of PFM data centres with varying use cases, including IT and facility-specific designs and so-called all-in-one modules (with integrated IT, power, and cooling infrastructure) which are commonly used in education, industrial, and healthcare applications as well as remote and harsh environments. According to Omdia, demand for edge computing is driving uptake of all-in-one modules for edge locations that need a small data centre presence close to end users. The ‘plug and play’ approach has the benefit of not only cutting the time for start-up and commissioning to just a few days instead of weeks, or months, but also reducing the potential for quality issues, as components are pre-integrated and pre-tested off-site.
As described in the report, Vertiv’s PFM designs cover a range of different offerings to meet specific customer needs, such as the Vertiv™ SmartMod™ – a fully self-contained, easily-configurable and ready-to-order PFM product range that enables new data centre whitespace to be rapidly deployed. SmartMod designs have recently been awarded Uptime Institute’s TIER-Ready designation of performance resiliency in Europe, Middle East and Africa (EMEA), also allowing Vertiv to sell Uptime Institute Tier Certification of Constructed Facilities (TCCF) services with TIER-Ready modular units, thus providing the benefits of full tier certification directly to Vertiv customers. Vertiv also provides completely custom PFM solutions, which include design, project management and system integration.
Source: Vertiv Press Release
(Featured photograph for illustration only)
